Mercedes Benz Fashion Week Sydney – Day 4 and 5

Photos by – Yunn Chin Photography

LAN YU

Lan Yu’s bridal gowns were absolutely Stunning!

The gowns were displayed on elevated boxes through a live installation allowing the viewer to walk around the designs. A mix of live models and mannequins were used to display the gorgeous gowns. Each of the 12 gowns represented a star sign, all beautifully designed with intricate fabrication, delicate beading and lace. We had the pleasure to attend the Lan Yu after party where we were able to view the gowns in closer detail.

The designs were simply amazing, I loved every single gown and I especially enjoyed the interactive installation in contrast to the typical runway show.

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I had the great pleasure to meet the insanely talented designer Lan Yu and she was just as gorgeous as her gowns; incredibly graceful and elegant.

JAYSON BRUNSDON

‘Rio’ A collection filled with jacquard and silk dresses, with shimmer tones of earthy colours; this is a collection I adore. Exotically wild with golds, coppers, sequences and feathers; designs that translates the fun and the tropical environment of Brazil.

It was truly a breath of difference compared to the designs I had seen throughout fashion week.

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MACGRAW

Oh MACGRAW how I adore you!!!

The peter pan collars, the puffed sleeves, the polka dots, the stripes, the print on print, everything about this collection is GORGEOUS!
This collection was one of the few that I could see myself wearing everyday. Current, youthful, fun, relatable and cute, I simply must have it all hahahaha!

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IXIAH

I have so much love for this label!!!

The amazing designer behind Ixiah, Krystel Davis never ceases to amaze.
I have followed Ixiah for some time now and WOW! It has grown into an astonishing label with such a unique aesthetic, standing apart from the rest.
Debuting for the first time in Mercedes Benz Fashion Week, Ixiah pulled out all the stops with their signature detailing, tribal aesthetic, incredible fabrication teamed with bold and strong silhouettes.

It was incredible!

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AJE

Reflecting on Mercedes Benz Fashion Week, Aje by far had one of the best displays. A live installation showcasing their designs through live models blissfully relaxing around and under a Sahara-like cabana.
Peekaboo sheer fabrics with lace and detailed floral beading, the designs were beautiful.
We were able to walk around the collection and look at the designs closely whilst champagne and canapés were served. Viewers were able to freely converse about the collection, it was an interesting change of environment compared to the intense atmosphere at a runway show.

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SONG FOR THE MUTE

Song for the Mute closed the Mercedes Benz Fashion Week with a daring and edgy Men’s collection. Grey tones with black and white layered aesthetic teamed with ribbed and textured coats. It was also interesting to see Lupe Fiasco close the show and he did it with such attitude and swag that only a Rapper embodies.

Masculine, intense, dark and structured designs; it was a great way to end our first Mercedes Benz Fashion Week.

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Fashiondiction’s First Birthday

To get you guys updated, you haven’t heard from me in a bit because I have been working on some really special posts for the month of March, since it is…….*drum roll* THE 1ST BIRTHDAY OF FASHIONDICTION!!!! WOOT WOOT!

February is the month that we started the blog but March was when we officially launched Fashiondiction and WOW!!! I can’t believe it has already been a year!
So much has changed, we have progressed far more than we had anticipated and what started as a personal hobby has grown into something completely unexpected.

So for Fashiondiction’s birthday celebration month we will be looking back into our fashion looks, outfits that never made it on the blog, special photoshoots, plus so much more (but I’m not saying anymore so you’ll just have to wait and see).

On the very last day of the month keep an eye out because you won’t want to miss our last post 😉

To start it off here are all the outfit posts from the past year!!!

Which one is your favourite?

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Outfit post – Time to get excited!

Photos by – Yunn Chin Photography

Crop Top – ASOS | Shorts – American Apparel | Sneakers – Nike Air

YAY!!!!!!! I made it! I survived! My first year of college is finally finished. I am officially in holiday mode; besides the fact I’m still working. Never the less, it is one less big thing to worry about.

The last couple of weeks of college have been hell; my hard drive failed on me a day before an assessment was due and on top of that I lost everything!!! From my hard time spent completing assessments, to the photos from my high school days, all my files were gone. After crying for a good couple of hours, I picked myself up and got the job done.

Now with the stress gone I am so excited to finally concentrate on the blog, which is most needed and surprisingly therapeutic. Sharing a bit of my thoughts and expressing my tastes in fashion with you guys, makes me feel like I’m catching up with good friends (wow, I make myself sound like such a loner hahahahaha!).

Back when I started blogging, Chin and me use to set aside time to look for a good location to shoot and we would make it a date :). Sometimes my brother would come with us, we would have such a good day together and this would show in the photos we took. However, taking on college for the first year whilst working changed that and we instead, we had to squeeze in 15 min here and there just so we can produce some photos.

I’m so excited to finally get back into in without the whole time factor creeping over our shoulders.

There are so many things I have coming up on the blog; store launches, events, outfit posts and photo shoots I have styled. I’m so excited I just can’t wait to show you! So stay tuned because it is all coming up in the next couple of weeks!

But for now, here is and outfit that I wore to the Beyonce Mrs. Carter world tour; we were right next to the front stage (AMAZING, best concert I have ever been to!!) so I knew I had to go with something fun, practical and comfortable because I would be dancing my ass off hehehe.

I found this top on ASOS, at first I was unsure about it but after a while, it grew on me and now I freaking love it!!! It’s so colourfull and comfortable, I especially love the subtle pops of metallic through the bold print. Since the top is visually busy, I teamed it with basic black denim shorts and super old Nike Air sneakers that I’ve kept since my sixteenth birthday (not bad for 7 year old sneakers).

Thanks for visiting and stay tuned for my next post, which is the Ixiah store launch!!!

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Mercedes Benz Fashion Festival Sydney – Trends (Romance Was Born)

Photographer – Yunn Chin

Out of the four nights of the Mercedes Benz Fashion Festival, my favourite runway show was without a doubt the Mercedes Benz Fashion Week Australia – Trends. It was a runway show that gave the public a first look into the 2013 Spring and Summer trends from Mercedes Benz Fashion Week before it hits stores.
Over 200 looks from over 30 internationally recognised designers, jam-packed into one amazing runway show. So popular, it ran repeatedly for all four nights of the event.

Romance Was Born opened the show with romantic, cute and intricate dresses and jumpsuits which reminded me of Alice in Wonderland.
Once I saw these designs I immediately wanted to put down the camera because I was in complete awe of how amazing the designs were. I could swear I was salivating a little (hahaha gross I know); all I could think about was getting my hands on one of these dresses.
Even though there were so many crazy and memorable designs from the show, I have to admit that Romance Was Born definitely burnt a lasting impression in my mind.

My favourite piece out of the collection was the first dress. I died when I saw it! The transparent cotton candy pink floral print, the oversized Peter Pan collar, the subtle attachments of pom pom like flowers and the perfect distribution of puffed sleeves was enough to bring my excitement on overdrive.

I can’t wait to show you the rest of the gorgeous and diverse looks from the rest of the show, stay tuned :).

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Mercedes Benz Fashion Festival Sydney – Sportscraft

Photographer – Yunn Chin

Sportscraft graced the runway with vibrant and playful printed separates the second night of the Mercedes Benz Fashion Festival in Sydney.

Sportscraft was not one of my favourites, or my go to when I would rack the shelves and hangers at Myers. However, after seeing their Spring Summer 2013 collection, I’ve definitely given it a second thought.

As you’ve seen in my previous outfit posts, I am in love with colour, fun prints, as well as comfort without jeopardising style and this was exactly what Sportscraft showcased in their collection.

Here are some of the looks lead by the unique Australian beauty Samantha Harris.

Enjoy 🙂

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Featured in Booodl – Style Scouted by Margaret Zhang

Last week at the Mercedes Benz Fashion Festival, I met the amazing Margaret Zhang. She was there style scouting for preview.Booodl.com.
She is one of the Fashion bloggers (blog –Shine by Three) that inspired me to start blogging not to mention she is so amazing and breathtakingly beautiful. So you can imagine how starstruck I was when I finally met her.

As soon as I saw her, I started hyperventilating like a teen girl meeting one of the boys from one direction (sorry, it’s the only comparison I could think of -.-‘). I tried to play it cool but in the corner of my eye I saw her coming towards me and as soon as she asked if she could take a photo of my outfit, everything went downhill from there.
My excitement quickly turned into uncontrollable word vomit, attacking her with overly excited sentences “I know you! I love all your outfits, you are amazing!” I could hear myself embarrassing myself and the little voice of reason told me to stop but I just couldn’t. It was like a train wreck that I just stood back and helplessly watched.

I’ve been kicking myself since and running it over and over again in my head, thinking about how I would of done it differently without embarrassing myself. But I guess on the bright side it has turned into a funny story to share.

So Margaret if you ever read this (which I don’t blame you if you don’t) sorry for the overly excited reaction and thank you for giving me such a memorable story to tell.

Here is a snap from the website preview.Booodl.com. It’s just a preview to their up and coming official site but they feature some pretty cool runway shows from the festival. Plus they have some interesting stuff on there which makes it worth checking it out.

I’ll be posting more photos on this outfit soon so keep a look out and next post I’ll be featuring the looks seen on the runway, so stay tuned.

Hope you guys enjoyed my embarrassing encounter with my equivalent to a celebrity.

Thanks for visiting 🙂 

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Mercedes Benz Fashion Festival Sydney – Spotted Personal Styles

Photographer – Yunn Chin

Mercedes Benz Fashion Festival, an event to showcase this seasons designs to the public, was held in the heart of Sydney CBD at the Sydney Town Hall. Me and my photographer/partner Chin were lucky enough to attend since we were approved for media passes woot woot!

The next several days I’ll be bringing you the trends, frocks, gowns and new styles that graced the runway from designers such as Alex Perry, Bec and Bridge and the first ever “Kardasian Kollection” runway show.

But before we engulf ourselves in exciting new designer styles, here are just some of the unique personal styles rocked by the people of Sydney at Mercedes Benz Fashion Festival.

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Chettina Attard wearing a playfully printed skirt from Sheike

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Sonia Pennimpede 

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David Mac Ham mixing it up with a traditional African shirt and leopard printed shoes

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Loved his look so much I had to include this close up

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Mariel, Raniera and Frederick 

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Loving this dungaree worn by Keeda

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Pernilla Ackerfors

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Chad Nguyen

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One of the more interesting outfits seen that night worn by Wenlong Yuan

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Kacie with friends

Sydney Fashion Weekend Runway

I’ve been meaning to post this for quite sometime, however, in the past couple of weeks reality had hit hard with assessments, bills and work. I had underestimated the full power of stress during assessments; it has been 5 years since I’ve studied full time.

I had contemplated if I should post this at all, since fashion weekend was some time ago but then I thought it would be a complete waste if I didn’t. Plus I didn’t want you guys to miss out on the trends that weekend. So as promised here it is…

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Bec and Bridge 

Known for their affordable, modern and chic designs, Bec and Bridge did not disappoint, showcasing; leather, prints and lace on the runway. All favourable trends this year.

The “Sorrento Midi Dress”, evidently sophisticated with a vibrant, eye catching print, was my favourite from their Winter/Fall “Paradiso Bianco Capsule 12/13” collection.

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Stylestalker

Blue toned floral prints, teamed with basic black and white; A balance of girly-chic and edgy. I especially liked the different textures seen, creating more of a visual depth in their collection.

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Watson X Watson

The earthy tones and the infamous hat used in this collection, visually reminded me of the Wild West. I simply loved the navy jumpsuit styled with the hat.

A mixture of warm and cool colours, denim and soft fabrics, makes this collection a breath of fresh air.

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Ixiah

This was the first time I had ever seen or heard of Ixiah and I fell in love! Their sophisticated clean lines seen in their co-ordinates and how their unique patterned silk flowed down the runway; what’s not to love!

Ixiah’s 2013 winter collection “Inscription” is definitely a collection I can see myself wearing.

Check out an interview with Krystel Davis, the designer behind the Ixiah label at – http://www.thefashionsection.com/qa-with-krystel-davis-designer-of-ixiah/

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Nicola Finetti

In his 2012/2013 Spring collection, we see soft beige, pinks and creams, along with sheer, soft and shimmer fabrics. Displaying his signature feminine designs accentuating the female figure.

“My aim is to give women the possibility to explore their inner self and embrace their femininity.” Nicola Finetti

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Talulah

“TALULAH IS A UNIQUE AUSTRALIAN FASHION BRAND CREATED BY AWARD WINNING DESIGNER, KELLI WHARTON” http://www.talulah.com.au/page/profile.html

This collection showcases their signature bold and flirtatious designs using bright and colourful prints. My favourite was the white floral print dress, cut in a way, which made the skirt flow so effortlessly down the runway.

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Hussy

This is a label that grew familiar with during high school and till now hussy manages to bring modern and feminie designs with a touch of edge.

The dress that caught my eye in this collection was the black one sleeve dress, with a shimmer top. The asymmetrical one shoulder trend is seen through the collection.

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Natasha

True to its brand, the collection featured free spirited bohemian chic designs.

I loved their vibrant warm prints with floral designed patterns and trims. Their paring of the brown boots with the collection was a perfect fit; it showed how versatile their long dresses are, allowing you to wear the designs from day to night.

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By Johnny

This was my absolute favourite out of the 10 collections shown. Showcasing cute peplum skirts with playful stripes and girly floral prints on dresses that accentuate the female form.

Using soft beige, mint, baby pink colours with a hint of metallic was the icing on the cake for their collection. I adored these designs so much that after the show I bought pieces from their 2012 summer collection.

Converted to a new follower, I can’t wait to see their new creations in their upcoming collections.

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Christensen Copenhagen

This collection from Christensen Copenhagen was the right blend of sophisticated classy and chic. The outfits and dresses shown in the collection were prefect for day and nightwear.

The opening outfit was a metallic royal blue blazer and pant co-ordinate, which was incredibly stylish and edgy. I especially loved the modern geometric monochrome dress.

However, the stand out was the knitwear vest, styled with a simple white blouse worn underneath, leather pants and classic black hat. The collection was a prefect visual to conclude the 10 designer collections showcased in Sydney Fashion Weekend.

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To see other pictures from Sydney Fashion Weekend and what else me and fashion blogger Camille Sioco got up to, visit the WhatIWear blog – http://blog.whatiwear.com/2013/06/03/sydney-fashion-weekend-2013/

Also check out Camille’s blog www.frillyskirts.net

The last couple of weeks have improved my time management skills dramatically. So I promise I won’t go M.I.A (missing in action) again or I’ll at least give you plenty of notice before hand if I do.

Stay tuned this week for the final edit on photos I styled and to check out some of the new winter outfits posts.

Thanks for dropping by 🙂

Sydney Fashion Weekend Part 1

Hello! Long time no post!

Sorry everyone! I know it’s been a whole week since I’ve posted compared to my usual 3 times a week update.

Last week was so crazy for me; I had assessments due, end of month deadline for work and a farewell. Not to mention Sydney Fashion Weekend and the first bridal photoshoot I’ve ever styled happened the week before.

Yeah, I was slightly overwhelmed but the good news is I have so much to update you on! Starting with SYDNEY FASHION WEEKEND!

Sydney Fashion Weekend is all about YOU! The shopaholics! They have everything a girl could want, great shopping at affordable prices, bubbly to share with the girls and a fashion show spread over four days; Thursday, Friday, Saturday and Sunday.

Me and Camille Sioco (www.frillyskirts.net) represented WhatIWear.com and Fashion blogger Jess Tuong came too representing her blog (www.mindbodyshop.com).

It was awesome, we got media passes for all access, totally the best!

This is the first time I’ve ever been so I had no idea what to expect. The moment we walked in, it was designer pop up shops everywhere…. It was like I had died and gone to fashion heaven!

Here’s a little taste of what Sydney Fashion Weekend was like.

Stay tuned this week to see photos of the fashion show, snaps of some stylish designers and people. I will also be giving you the inside scoop on the best day to go for discounts on designer clothes so don’t miss out!

Thanks for visiting 🙂

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HEHEHE this label had my name in it so i had to take a photo 🙂

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This was one of the girls at the fashion show, she asked if she could be in the blog, she was so cute 🙂

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SPOTTED! Sabrina Woo and Talyssa Soto from http://www.thehiddenthimble.com

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Jess and Camille my dates for the night 🙂

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Me wearing Guess, Coach, ASOS and Wittner

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Fossil leather preview launch

For my 15th birthday I received my very first Fossil watch, it was given to me by my brother Erick and his girlfriend Elin. It was a pink-faced watch, with a delicate design and a wristband that resembled a silver bracelet. It was one of my most treasured gifts because I admired the people who had gifted it to me.

Through the years I have watched the Fossil brand grow and I admired from a far. When I had the money or if there was a special occasion I would happily splurge for a new watch.

Being a big fan of the brand, when I initially received the email invitation to attend the launch, I was convinced it was spam. I thought to myself “No, they wouldn’t know who I am”, so I casually brushed it aside.

It wasn’t until fashion blogger Camille asked me if I was attending, I all of a sudden realized that I was genuinely invited and got super excited :D. Thank goodness she asked or else I would have never went!

I attended the launch last Tuesday held at Alexandria Sydney, Vicinity Dining. The event was in an intimate private room secluded from the restaurant.

I assumed that I would be walking into a room full of watches, but to my surprise, there were a range of bags displayed.

The brand, which is moving into their 30th anniversary in 2014, is going into a different direction with their brand and products. Their current campaign is called “Make your mark”, using a lot of bold colours and graphics within their new designs.

We were lucky enough to be one of the first in Sydney to preview their new collection, which will be released in July – August and you guys also get a sneak peak :).

The preview was very interactive, allowing us to feel, touch and explore the new bags as they explained the design behind it.

Fossil will be releasing four lines of handbags and wallets, which will cater to most women who love functionality, lightweight bags with a vintage, quirky or fun design.

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The line called “Key-Per” was initially brought out as a Christmas edition; however, it received such a big response that instead it was made available all year round and I can see why.

This line is perfect for anyone who is studying or enjoys fun, colourful designs (like me). It is functional with many storage pockets for the every day woman and made with coated canvas for those who prefer not to use leather.

This year’s design is based on pencil shavings, striped colours and polka dots. Reflecting Fossil’s humorous and quirky side. Plus the bags are so affordable with prices ranging from $129-$149.

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Fossil will be focusing on 3 main lines, one of which is the “Memoir”. This line is for the women who appreciate more of a vintage design, inspired by the 1950’s.

With articulate hardware and beautiful interior, this vintage design comes in different shapes and sizes to suit anyone.

I usually don’t do much leopard print, however, I LOVE their leopard print used on the vintage designed bags. The Memoir ranges from $279-$299.

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The second line that they are focusing on is the “Erin”. It’s functional, affordable with great hardware and has the best quality leather, signature to fossil.

The texture of the bag was so soft and smooth with a buttery leather feel; made with a lot pockets to store your everyday gadgets.

Initially I was a little unsure about this design, I was worried about the wear and tear of the bag due to its delicate texture, but don’t let this fool you. Because of the leather used, which is the best in the market, I learnt that the bag would look even better over time. With the best quality leather, the Erin line ranges to $149-$349.

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The main line that Fossil is focusing on this year is the “Sydney”, which is my personal favourite out of the four.

The Sydney bags come in a multitude of colours; orange, plum (my favourite), teal, gold black etc. The designs are vintage inspired with a modern twist.

After handling the bag, it was surprisingly lightweight and durable, which is good because if your like me, my whole world is in my bag.

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Fossil will also be concentrating on their new signature print, inspired by mid Century architecture. I personally love it!  I love the rhythm, colour and shapes used.

The Sydney line ranges from $149 – $279 ( so affordable! )

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Not forgetting their watches, this year it is all about “Owning the wrist”. Fossil’s pieces are jewellery inspired, with bands ranging in fun colours that pop and with such feminine designs. They also have beautiful bracelets so you can layer it up with their new line of watches.

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My favourite fashion bloggers Camille Sioco from www.frillyskirts.net and Jess Tuong from www.mindbodyshop.blogspot.com.au

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Me and the stunning Jess Tuong

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Also met the interesting Fashion blogger, Lauren Hernandez from http://www.youronlyblackswan.com

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Me and Jess with Fossil brand representative Danielle Clennar

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The food they served was amazing!!! Here is just a sample of what we indulged in that night.

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I loved meeting the passionate team behind the brand and I can’t wait till these bags hit the stores, you’ll definitely be seeing these bags again on my outfit posts.

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In the meantime, check out Fossil’s website for their current range and to see what stores are near you – http://www.fossil.com.au

Photographer – Yunn Chin